A partir de ahora, Google ya no vende teléfonos inteligentes de alta gama.

As of now, Google no longer sells high-end smartphones.

As of now, Google no longer sells high-end smartphones.

Google surprised with a message. Its current high-end smartphones are discontinued after less than a year and thus sold out.

With the launch of the new Android smartphones, Google is discontinuing its previous models. Google no longer produces new copies and sells its own empty warehouse. Exactly this fate surpassed the Pixel 4 and Pixel 4 XL today, as the company exclusively revealed to The Verge. However, this sale seems to be too early, as the new Pixel 5 will only appear in two months.

“Google Store has sold its inventory and has been selling Pixel 4 [und] 4 XL completed. For people who are still buying Pixel 4 [und] 4 XL, the product is available at some partners while supplies last. Like all Pixel devices, the Pixel 4 will receive software and security updates for at least three years once the device is first available on the Google Store in the US. “

the end of an era

Google’s approach is extremely atypical, at least compared to previous years. After all, the Pixel 4 models will only be on sale for ten months, the successor is not yet in sight, and planning for the current year is also particularly difficult. For the Pixel 3 and Pixel 2, Google ended sales after 18 months, so only after their successors were released.

As our title suggests, Google’s high-end smartphone sale ends with today’s announcement. After the Nexus and Pixel, which always had models with the most powerful high-end processors, this era finally seems to be over. Only premium mid-range devices are planned, from today’s perspective with Qualcomm 700 series processors.

High-end hardware drove prices up

Google’s projected portfolio for this year is as follows:

Of course, we currently do not know in detail what will happen next year. But I think another change in strategy is unlikely. More and more manufacturers will focus on the premium middle class, which means that significantly lower prices are possible. Samsung recently demonstrated how necessary this seems today.

The next new pixel is 4th, which can only be reserved in September. The Pixel 5 is scheduled to launch in October.