Amazon shares what German-speaking Prime customers like to hear, watch, stream and buy in 2019.
Amazon has more than 100 million paying Prime customers around the world and they have their preferences. Now, the group shares what Prime users from German-speaking countries have especially enjoyed using, watching, buying and listening to this year. Amazon is particularly successful, for example, with its own hardware, which sells very well due to the very fair prices.
What Amazon customers especially liked this year
Echo Dot and Fire TV are very popular, but a lot of cheap Osram smart home hardware and memory cards are bought too. When it comes to music, Amazon customers have different tastes than Spotify. Popular songs include Sarah Conner’s Vincent and Mark Forster’s Once.
Favorite Products 2019
In addition to Amazon devices such as the Echo Dot and Fire TV Stick with Alexa voice remote control, memory cards (eg SanDisk Ultra 64GB), smart home products (eg SanDisk Ultra 64GB), they were particularly popular with Prime members in Germany and Austria this year. OSRAM Smart + Plug), as well as accessories for photographs and printers (for example, HP printer cartridges). Milk and beer are the top sellers on Prime Now, while cucumbers and bananas are among the top sellers on AmazonFresh. The gifts are a bit more colorful: In 2019, Prime members gave away the Azul board game, the 2018 game of the year, and Michelle Obama’s best-selling biography, “BECOMING: My Story.”
Prime Reading 2019
Speaking of books: German Prime members love romantic titles. “Unexpected Wedding”, “A Pinch of Summer Happiness” and “Who’s Hunter” “are among the most read titles on Prime Reading in 2019. But classics like” Harry Potter and the Philosopher’s Stone “are also among the first Follow being very popular with the members. This title is one of the most reviewed books by Prime members.
Amazon Music 2019
Among the most listened songs on Amazon Music are two German tracks: “One” by Mark Forster and “Vincent” by Sarah Connor. Both artists have also released this year’s hottest albums on Amazon Music in Germany: Mark Forster’s LIEBE and Sarah Connor’s HERZ KRAFT WERKE (Deluxe Version). Prime members can look forward to an extra slice of Mark Forster too – on December 9, 2019, an exclusive Prime Christmas concert will take place in his hometown of Kaiserslautern. Customers can stream the concert live at www.amazon.de/primexmaslive.
Prime Video 2019
Top Customers Love Jack Ryan: Tom Clancy’s Jack Ryan returned to Prime Video with a second season this year and drew more viewers in front of screens in the first weekend than any previous Amazon original series. The Marvelous Mrs. Maisel is Amazon’s most awarded series of 2019 with 27 awards, including 16 Emmys and 3 Golden Globes.
Twitch Prime 2019
Globally, the most popular Twitch Prime offerings from Prime members this year were in-game items for League of Legends and Grand Theft Auto Online, as well as an annual subscription for Nintendo Switch Online. Plus, Prime members around the world had monthly access to a selection of free games. The Pikuniku, Downwell, Liebe Esther, and Hyper Light Drifter games were particularly popular.
All data points are specific to Germany and Austria, unless otherwise noted. Best of Prime analyzes how Prime members enjoyed their Prime benefits around the world between October 1, 2018 and September 30, 2019. The information that appears in the results contains data at the collective level without showing any identifying information staff of any particular Prime member.
Prime members can be free for the first 30 days without a prior subscription. Just sign up for a free trial membership on Amazon. In addition to previous and partially exclusive access to new offers, Prime also includes a flat rate for premium shipping, as well as series and movies.